Just very recently, Netflix purchased the rights to the upcoming horror film Eli. It is a R-rated movie revolving around a boy receiving treatment and finding out his house is not safe anymore. The movie will release on 2019 with Charlie Shotwell, Lili Taylor, Kelly Reilly, and Max Martini. The director will be Ciarán Foy.
In my opinion, shows purchased by Netflix end up reaching a wider range of people. The thing is that sometimes they feel as movies that you will forget in a couple of months or even a couple of days.